But as an intending (new) blogger, you have to make a decision whether to go into lifestyle blogging or niche blogging. A niche blog is one which focuses on one aspect of life.
All articles and discussions on the blog concentrate on this area of human endeavour. Before going into blogging, you must try to find out what your intending readers will like to read because if your blogging does not focus on their area of interest, your blog will so boring and will not attract reasonable volume of traffic.
There are many profitable niches for blogging in Nigeria and this piece will open our eyes to top 10 profitable niches for blogging in Nigeria.
Number 10: Technology.
This comes at number 10 of my top 10 profitable niches for blogging in Nigeria. It is not uncommon these days to see columns in newspapers dedicated for technology.
Technology comes in the form of autos (cars), mobile phones, computers and its accessories, and other technology gadgets.
Technology focused niches are profitable in Nigeria but that area seems untapped because they seem to attract only the male folks.
Ladies naturally like mobile phones and as a matter of fact they are the ones behind the popularity of BlackBerry phones in Nigeria.
Therefore, technology niches are profitable niches for blogging in Nigeria but anyone going to technology should be willing to read a lot of foreign articles and do a lot of research because technology keeps evolving.
Number 9: Food
This is another important niche for blogging in Nigeria and comes in at top 9 on the list. Speaking of food, food related niches can discuss classes of food, how special delicacies are made, etc.
A Nigerian food related blog can discuss in details all that you have to do while cooking soup – Egusi, Orha, Efo, Uziza, Afang, etc. It can also discuss the procedures to making these special delicacies.
This kind of blog will be popular with ladies and have restaurants and hotels paying to do advert on it. This is an untapped potential in blogging as most Nigerian housewives spend a lot of money enrolling in catering schools just for the purpose of learning how to cook.
Number 8: Health
This is a delicate part of writing which most people are interested in. Good knowledge of your health could mean there will be a possibility that you might just live longer and healthier, thus reducing frequent visits to hospitals at old age.
In most national dailies, there is always a dedicated column for health. This underscores the importance of healthy living in our everyday lives.
It is often said that a healthy man is a wealthy man; perhaps this explains why Nigerians take their lives seriously. Such blogs discuss diseases and their cures, modern research in medicine, and general opinions/views and challenges of medical practitioners in Nigeria.
Number 7: Fashion
Most Nigerian youths are crazy about fashion and modelling as they have now become a norm especially amongst the youths.
It is not uncommon to see a magazine discussing just fashion – what’s in vogue? Every Nigerian girl wants to be a fashion model, and to achieve this they read magazines that discuss fashion – what to wear to impress, how to wear it, what to wear it with and where to wear it to.
These are issues fashion fully discusses, and fashion comes in at number 7 on the top 10 profitable niches for blogging in Nigeria.
Number 6: Education
It is very common to see many blogs discuss best high institution ratings in Nigeria, how to register and download buy/past questions for admission into schools in Nigeria – this is why it is a major talking point that catches the attention of many Nigerians. So, education related niche rated among the top 10 profitable niches for blogging in Nigeria.
Number 5: Sports
Most Nigerian youths really love sports especially football. Sport related niche is a blog that discusses all issues in football, sprint, basket ball, wrestling, boxing and other sporting related activities. A common trend among Nigerian youths now is online sport betting. This is a good example of how sport is taking over everything Nigerians do with their money. So, sport is very important in people’s everyday lives, and sport comes top at number 5 at top 10 profitable niches for blogging in Nigeria.
Number 4: Entertainment
Latest Hollywood,Ghollywood,Bollywood and Nollywood films seem to impress a lot of Nigerians.
Gist about sizzling romance between celebrities always catches the attention of many Nigerian youths. Celebrity hook up, break up, hang out, and Gossips, award nights, top 10 Nigerian films and music, etc are important subjects that catch the attention of many Nigerians especially the youths. Entertainment comes in at number 4 on the list.
Yes, who wouldn’t like to hear who Davido is dating now?
Number 3: Politics
It is obvious that many people are coming alive to their environment unlike in the past when people hardly had time for politics.
During election campaigns, many Nigerians tend to keep up to date with events in political news via blogs.
Some blogs are designed specially to discuss the policies of government and they always have high traffic of visitors because of high interests of many Nigerians.
Many Nigerians seek to know more about about government policies which determine who they vote for in future elections.
Therefore, blogs that are designed to discuss all political happenings tend generate high traffic, and it comes in number 3.
Number 2: Relationship
Emotional matters matter to many people.
It is not uncommon to see many bloggers write about how to win the heart of a girl, how to impress your Prince Charming, how to seduce a girl, sex related issues, meeting new girlfriends and boyfriends (hook-ups), how to mend broken homes and hearts, how to win the heart of girl who had a bad breakup, etc.
These are very popular issues which most Nigerian blogs discuss and they tend to generate heavy traffic. Some blogs are designed to allow registered members hook up and start dating.
This could be in form of blind dates as well. Relationship focused niches come in at Number 2 of top 10 profitable niches for blogging in Nigeria.
Number 1: Vacancy/Career
This is the most profitable niche for blogging in Nigeria today because it focuses on how to build a career in areas of human endeavour.
They also advertise new job openings and the links through which to apply for them, how to prepare for an interview, how to impress interview panel, how to structure a good CV, how to boost your employability chances and how to create opportunities for yourself and for others.
This niche seems very profitable because of high rate of unemployment in Nigeria. Statistics has it that about 40 million Nigerians are unemployed, so to think that a quarter of these people are online on one blog or another trying to access the available white-collar jobs explains why vacancy related career niche generates high traffic.